Data Card: American Rifleman


NRA Flagship Publication. NRA Publications strives to be a reflection of its members, 5 million Americans dedicated to freedom. NRA brands and content mirror the members daily passions for personal protection, shooting, hunting and for teaching traditional values to future generations. In-depth coverage of firearm design, performance and history, hunting and conservation, shooting instruction and NRA's political leadership is tailored to contemporary reader tastes via award-winning legacy magazines, cutting-edge digital editions, 24/7 websites, social media engagement and dynamic broadcast TV. Members and online followers trust NRA Publications for honest, timely reporting on guns, gear and the shooting sports.

Magazines - Membership
2,056,368
12 per year
173,650
National
Yes
53
$75,000
85%
62%
78%
Outdoors
Rural Consumers
Men
Sports
Gun Enthusiasts
Hunting

Specs
OnPage Full Page Specs: 6.75" X 9.63"
OnPage Half Page Specs: 6.75" X 4.75"

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