Data Card: Rodale Prevention Package Insert Program


Inserts are mailed in two ways: with one-shot book shipments and with magazine premiums sent out to new  renewing magazine subscribers to Prevention Magazine. Prevention encourages their readers to take an active role in achieving and maintaining good health and fitness for themselves and their families. Books are aimed at a Female / audience with an interest in healthy living, cooking and crafts. 
Avg Unit of Sale: $22


Package Inserts
40,000
12 per year
National
Yes
40,000
56
$62,000
84%
Magazines / Subscriptions
Women
Medical

Specs
Insert Minimum Specs: 3.50" X 5.00"
Insert Maximum Specs: 5.50" X 8.50"
Insert Max Weight: 0.25oz

For more information please contact TSW US at (888) 735-2723 or atlanta@thespecialistworks.com.