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Art Tuesday Organic Growth

January 12, 2016
Author: Kelly Elarbee

It is Art Tuesday at Elarbee Media and today we are featuring a piece titles Morris Green. Outside of our normal buying patterns, this piece appealed to us with its Organic pattern and coloring. Nature and grounding are both excellent visual triggers for this new year.

In thinking about Organic, we can help address the issue of customer growth. Should marketing departments be focused on Organic Growth, or New Customer Acquisition? Doubling your existing client’s AOV (Average Order Value) can be as significant and at the same time considerably less costly than acquiring new customers. While the goal is to gain market-share; sometimes, focusing internally can accomplish that goal as effectively as outbound efforts. Organic is awesome.