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Throwback Thursday American Tourister Ad is Crush-Proof

February 12, 2015
Author: Kelly Elarbee

It's Throwback Thursday at Elarbee Media. This 1968 American Tourister ad is the perfect example of clean simplicity with its use of color and graphic imagery. We love it! 

They are selling a SUITCASE, and the functionality and features of......a SUITCASE. Shocking but true! Selling the benefits of a product actually works.