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    Advertising to Men
    Where Facial Hair is a Positive

Reaching the "Male" demographic is a pretty broad target. In fact, it is roughly 50% of all of the people you can reach. While it may see like you are still shooting at the broad side of a barn, you have actually already filtered out 50% waste. Refinement is one of the keys to success in advertising, Continue to filter, but know your rollout potential.

Publication Count: 548
Volume: 138,915,096
Average Age: 46
Average HHI: 97,877
Average Female: 18%