Data Card: Jeffers Pet PIP


The Jeffers Pet customers purchase a wide range of products for their pets - dogs, cats, birds, and other small animals - as well as horses and livestock including cattle and cows, chickens, goats, rabbits, and llamas.  Jeffers Pet buy everything from dog beds and cat toys to equine and livestock ID and health products as well as a wide range of riding gear and tack for the English, and Western disciplines.                                                                                                                                                                                                         
Consumer source:  Direct mail & internet.

Presence of Teens: 3%+-
% of Internet Buyers: 40%

Package Inserts
20,000
12 per year
National
Yes
10,000
53
$75,000
75%
Women
Pets
Equestrian

Specs
Insert Minimum Specs: 3.50" X 5.00"
Insert Maximum Specs: 5.50" X 8.50"
Insert Max Weight: 0.25oz

For more information please contact TSW US at (888) 735-2723 or atlanta@thespecialistworks.com.