Data Card: Overton's Catalog Blow-In Program


Inserts are blown into catalogs from Overton's, the worlds largest water sports dealer providing boating and related sports merchandise, apparel and accessories. Catalogs reach boat owners who enjoy an active boating lifestyle. Ideal prospects for outdoor and sporting, catalogs, subscription, technology and travel offers.

Catalog Blow-Ins
1,830,000
2 per year
National
Yes
100,000
40
$102,500
80%
Men
Automotive
Boating

Specs
Insert Minimum Specs: 3.50" X 5.00"
Insert Maximum Specs: 6.00" X 8.50"
Insert Max Weight: 0.25oz

For more information please contact TSW US at (888) 735-2723 or atlanta@thespecialistworks.com.