Data Card: Shutterfly PIP


Shutterfly is an American Internet-based image publishing service based in Redwood City, California. Shutterfly's flagship product is its photo book line. Shutterfly is the leading digital retailer and manufacturer of high-quality personalized products and services. 

70+% College Educated

35% Millennials

Consumers values quality and personalization, uses pictures to preserve memories, and want to do more with their photos. 


Package Inserts
1,800,000
4 per year
National
Yes
500,000
30
$81,000
75%
Young Family (2 to 8 yr)
Women

Schedule
In-home Date Booking Deadline Delivery Deadline Circulation
11/01/2019 10/15/2019 2,490,632
12/01/201911/01/2019 11/15/2019 3,035,892
12/15/201911/01/2019 12/02/2019 648,327
01/01/202012/01/2019 12/16/2019 567,500
02/01/202001/01/2020 01/15/2020 360,000
03/01/202002/01/2020 02/15/2020 415,000
04/01/202003/01/2020 03/15/2020 540,000
05/01/202004/01/2020 04/15/2020 495,000
06/01/202005/01/2020 05/15/2020 497,500
07/01/202006/01/2020 06/15/2020 365,000
08/01/202007/01/2020 07/15/2020 432,900
09/01/202008/01/2020 08/15/2020 465,000

Specs
Insert Minimum Specs: 3.00" X 4.00"
Insert Maximum Specs: 5.00" X 5.00"

For more information please contact TSW US at (888) 735-2723 or atlanta@thespecialistworks.com.