Data Card: Sturbridge Yankee Workshop Catalog Blow-In


For more than 60 years, Sturbridge Yankee Workshop offers decorative accents, quality furniture, domestics, rugs, wall décor, and lighting to brighten and warm the home, making it a cozy place for family and friends.  They offer many "exclusive only at Sturbridge Yankee Workshop" furnishing and decor items in their catalog and on their website. 
Consumer source:  Direct mail & internet

% Internet Buyers: 40%+
34% Pets in HH.  
Presence of Teens: 26%

Catalog Blow-Ins
511,250
12 per year
National
Yes
100,000
50
$70,000
81%
Women
Home Decorating

Specs
Insert Minimum Specs: 3.50" X 4.00"
Insert Maximum Specs: 6.00" X 6.00"
Insert Max Weight: 0.25oz

For more information please contact TSW US at (888) 735-2723 or atlanta@thespecialistworks.com.