Data Card: White Flower Farm PIP


Inserts will be included in shipments to buyers from the White Flower Farm catalog that offers an attractive selection of nursery stock, flowers and plants. This choice assortment reflects White Flower Farm's varieties of ornamental plants from around the world. The affluent buyers are horticulture enthusiasts who take great pride in their homes and gardens. The buyers demand the best and are drawn to White Flower Farm's strict standards of quality.                                                                                                                                                               
Consumer Source:  Direct mail & space ads.

Presence of Teens: 10%
% Internet Buyers: 10%

Package Inserts
5,442
4 per year
National
Yes
25,000
53
$71,000
63%
Gardening

Specs
Insert Minimum Specs: 3.50" X 5.00"
Insert Maximum Specs: 5.50" X 8.50"
Insert Max Weight: 0.25oz

For more information please contact TSW US at (888) 735-2723 or atlanta@thespecialistworks.com.